At first Palette Plumbing was just looking to increase their organic rankings, as they had their Google Ads handled by a large agency. They hadn’t seen an increase in the organic rankings even though they had worked with multiple SEO agencies in the past, that did get the some results, but never got them past the finish line with 1st page rankings and actual organic traffic
Who they are:
Palette Plumbing is a local plumber in the Atlanta area specializing in installing water heaters, faucets, toilets, sewer lines, water lines, trenching, boring, and gas lines.
Key Opportunities
Local services have well defined target areas so keyword research is very defined
Plenty of search volume despite this small target market
Multiple services offered to test
RESULTS:
0x
organic traffic to the site from 112 clicks/month to over 2000